Helping you win new business.

Mackenzie Marketing up for two Awards

Posted on: Monday 17 October, 2016 | Filed in: Blogs, Marketing Events, Marketing News

Wilmslow based marketing consultancy Mackenzie Marketing has been shortlisted for two Awards: the Federation of Small Business micro Business of the Year Award and the Talk of Manchester Full Service Marketing Agency of the Year Award.

Managing Director, Catherine Mackenzie commented: “We’ve had quite a year so far. We work with clients to help them grow their businesses, but at the end of last year we started to really focus on growing our own business too. We moved office within the Emerson portfolio to 50A Alderley Road to give us more room to grow; and we appointed a new Marketing Executive, Natalie Tzitzas who has over ten years’ marketing experience. Over the last few months we have secured a number of new clients including Heddy’s restaurant on Water Lane, Wilmslow based Talent HR & Recruitment, and the Private GP Practice based in Hale.

“We are really pleased to have been recognised for the work we have been doing both for clients and for our own business, through being shortlisted for these two Awards. Fingers crossed that we receive the Awards themselves. ”

“We are not the only Wilmslow business that has been shortlisted for the Talk of Manchester Awards. Also nominated are Castletons Accountants for Accountancy Practice of the Year; Talent HR & Recruitment for HR Consultancy of the Year and Recruiter of the Year; and Review Travel for Business Travel Company of the Year. “

The Talk of Manchester Award is decided by the number of votes that the shortlisted companies receive. If you would like to vote for Mackenzie Marketing go to the Talk of Manchester website to find the link to the voting process before 28th October.

“How to Win New Business” Workshop

Posted on: Monday 12 September, 2016 | Filed in: General News, Marketing Events

Giving you a morning of focused, productive work on your individual businesses we can teach you how to increase your sales.
Our session gives you the right tools needed for growth and you will leave the workshop with an initial sales and marketing plan. You will learn how to gain new customers from our MD, Catherine Mackenzie, who has over 25 years of experience in the field.

We limit the number of people on our Workshops so that all attendees get the most from the morning. Book your place now. http://win-new-business.eventbrite.com

Mackenzie Marketing How to Win New Business 2016

We’re hiring! Senior Marketing Assistant

Posted on: Monday 12 September, 2016 | Filed in: General News, Recruitment

Background

Mackenzie Marketing provides business development and marketing advice to small and medium sized businesses. Our clients are mostly professional service firms, with most marketing of our marketing being B2B; although we do undertake some B2C marketing. Our service to clients is bespoke to their needs. For most clients our Managing Director provides strategic advice. Implementation of this advice is undertaken by the client themselves (where they have the internal resource); or by Mackenzie Marketing (where the client does not have the internal resource). We also undertake ad hoc projects for clients.

Mackenzie Marketing is a small marketing consultancy, with clients who have been with us since we started in 2008. We currently have four members of staff, and are keen to grow.

Job Description

We are looking for a Senior Marketing Assistant who will support our Marketing Executive in the implementation of clients’ marketing plans. The Senior Marketing Assistant will undertake the following activities for our clients, as well as for Mackenzie Marketing:

1. Draft introductory letters/emails to go to prospects

2. Draft and project manage the design/print of marketing collateral, magazines and programmes etc

3. Draft optimised website content and upload to content management systems

4. Assess Google Analytics and drive forward appropriate keyword rich content

5. Draft blogs and social media content, including engaging with appropriate social media followers etc

6. Draft regular e-newsletters

7. Draft press releases

Person Specification

The following skills/competences are essential:
• Copywriting and proof-reading; with an understanding of grammar and spelling
• Researching of issues for blogs and social media
• An interest in business issues, as many of our clients are professional services firms
• An eye for detail
• Highly organised
• A desire to deliver for clients
• Strong interpersonal skills
• Team player
• Understanding of google analytics; and search engine optimisation
• Experience of using: Microsoft Office packages; WordPress; Hootsuite; Linked-in; Twitter; and Facebook

The following is desirable:
• A Degree

We will consider full time and part time candidates for this role.
Salary: £18,000 per annum (pro rata’d if part-time)

Email CV and cover letter to info@mackenziemarketing.co.uk

The Mackenz-bee took flight!

Posted on: Tuesday 12 July, 2016 | Filed in: Blogs

The Mackenz-bee took flight!

Every year Wilmslow holds a Scarecrow Festival to bring colour, fun and creativity to the town centre. With local businesses and participants getting their creative juices flowing to create papier mache or straw Scarecrows, the town was soon covered with brilliant imaginative constructions sitting out on the pavements, hanging from buildings or on display in shop windows.

The theme this year was “Bees and Butterflies”, so you can see why we chose to make our six legged friend. This task was the perfect job for our apprentice Zach. He created a blueprint, a shopping list, made sure to have the display stand ready and of course made the Bee. This was a massive team effort from everyone in the office (including Nationwide Safety Surfaces who helped).

When Mackenz-bee isn’t buzzing about, he is found in our foyer and will be remaining there until around the 30th July when he has to take off and buzz to pinker pastures. But until that point, he will be staying right where he is, so feel free to bob down and take a look at our creation.
You can see exactly how Zach and the team created the Bee on our YouTube channel below:

“How to Win New Business” Workshop

Posted on: Wednesday 16 March, 2016 | Filed in: Marketing Events

This Sales & Marketing Workshop will be a highly focused and interactive morning.
You will come away with an initial sales and marketing plan to help develop and grow your business and some top tips. You will gain insight and ideas from our MD, Catherine Mackenzie, who has over 25 years’ marketing experience.

We limit the number of people on our Workshops so that all attendees get the most from the morning. Book your place now.

Mackenzie Marketing How to Win New Business 2016

Our Clients

  • SI Sealy
  • Kuits
  • Fairway Business Finance
  • Benson Bunch
  • Surfacing Group
  • Castletons Chartered Certified Accountants
  • Talent HR & Recruitment
  • Getaway Villas
  • Thriveminds
  • Legal Works
  • Internation School of Business (ITP)
  • Renwick